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We share everything we've learned in years of camping, overlanding, and living on the road.

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Bill Widmer Overland Tacoma

Who We Are

Bill Widmer is the founder and CEO of Adventures On The Rock. His aim is simple: To help people like you learn the best rigs, gear, and trails to spend more time in nature and less time trying to figure it all out.

Bill has years of experience on the road, including living in an RV and multiple cross-country trips (plus adventures into Mexico!) in his decked out Toyota Tacoma. His love of overlanding and adventure travel fuel his passion to share everything he knows!

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